Auston Design Group is a boutique design studio with a history and reputation of creating brands that sell. The studio has been focused on brand development and package design in the wine, beer and spirits industry for more than twenty years.
I was commissioned by ADG to produce 3D concept renders that would be used to pitch potential designs to clients. The need to visualize a label in photo-realistic environments is crucial to the design process, however production of high quality labels for this stage is far from cost effective. Using CGI, I am able to produce a recreation of the mockup. The following are a few samples of submitted 3D renderings: