ATINA
INFO:
Atina Renewables specializes in providing the farming industry with cutting-edge, environmentally conscious solutions. Their comprehensive range of agricultural products, including animal feed, fertilizers, and biofuels, are exclusively crafted from renewable microalgae sources. Atina is committed to revolutionizing industry practices by offering farmers a cost-effective and eco-friendly alternative without compromising on quality.
TOOLS:
Cinema 4D
Redshift Render
Photoshop
Illustrator
InDesign
After Effects
Figma
Challenge:
Rebranding for Atina demanded a distinctive visual identity that stood above the monotony pervasive in the agricultural market. In an industry where homogeneity is often associated with dependability, the goal is to create a brand that boldly stands out, while still maintaining its core sense of trustworthiness. The challenge lies in crafting a visual narrative that captures attention, communicates authenticity, and instills confidence, ultimately positioning Atina as a trailblazer in the renewable farming sector.